Sue Stansfield
Associate Director
Cato Purnell Partners
First you need a clear brief that the client has a greed to.
This must include background
• scope of work
• who is the target audience
• method of production and distribution.
• maybe some best practise examples (if appropriate)
• budget of hours
• timings delivery dates
we can talk how to approach the ideas when we meet.
Thursday, January 22, 2009
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